BE

A proposal for Behavioral Economics (descriptive theory) based on Traditional Microeconomics (normative theory).

(click on the brain area)

EC
Aplicações Pressupostos Básicos Anomalias "Velha" EC "Nova" EC Métodos

Aplicações

A EC tem sido amplamente aplicada a diversas áreas como saúde, educação, finanças, direito, políticas públicas e meio ambiente.

Basic Assumptions

Faced with traditional assumptions, which generate predictions and expected behaviors, BE supports bounded rationality, bounded self-interest, and bounded willpower.

Anomalies

X-Efficiency (1966);
Winner's curse (1971);
Calendar Effects on Finance (1976);
Cooperation (1981);
Beliefs;
Intertemporal choice and many others.

"Velha" EC

Primeiros enfrentamentos às anomalias - a “Velha" Economia Comportamental de George Katona, Tibor Scitovsky e Herbert Simon.

"Nova" EC

Enfrentamentos mais recentes às anomalias – a “Nova" Economia Comportamental de Daniel Kahneman e Amos Tversky, Richard Thaler.

Methods

In addition to various theoretical works, many originating from insightful observation of reality, controlled experiments, natural experiments, surveys, computer simulation, econometrics and machine learning are used.